00:01:26 · S2, S3, S4, S5
Ad[00:01:26] S2: This episode is brought to you by Indeed. You're ready to level up your business, but the pressure to find the right person to make that happen is intense. Indeed Sponsored Jobs can help carry the load. It boosts your job post to help it reach quality talent fast. Cut through the chaos with Indeed sponsored jobs. Get a $75 sponsored job credit at indeed.com/podcast. Terms and conditions apply. Hiring now? Then this is a job for Indeed sponsored jobs. Ad[00:01:56] S3: Your sausage McMuffin with egg didn't change. Your receipt did. The sausage McMuffin with egg extra value meal includes a hash brown and a small coffee for just Ad[00:02:04] S4: $5. Only at McDonald's for a limited time. Ad[00:02:08] S5: Price and participation may vary. Promotion pricing may be lower than meal pricing.
00:02:11 · Kris Nagel
[00:02:11] S6: Selling is a process. It's a science. It's not an art. That buying process, understanding how you can enable that buying process, taking people through a structured journey, through a structured process is incredibly important, and they see that you are really emotionally invested in helping them solve that problem, that is a home run, right? That is a core belief of mine. At the same time, the best technology doesn't always win. It's about creating awareness, depending on the solution of product, creating some kind of viral. But at the end of the day, it is still selling. You're selling not with a direct salesperson, but with a product and with a trial process. It's still selling. I am Kris Nagel, CEO of Sift. Sift is a digital trust and safety company. We are focused on helping the enterprise build great consumer experiences and prevent fraud and cybersecurity risk for the enterprise. I have been in the workforce for about thirty years, had the opportunity to work for a number of venture backed companies, had a couple of early IPOs, went really early stage, kind of pre revenue for a couple of companies. And so I spent close to twenty years in the field, spending time with customers, selling to customers, supporting customers, and it's just been a fantastic run. I started my career with Apple Computer back in the day. A very different time for Apple. It was a much smaller company. Steve Jobs had just left. John Sculley was CEO. The company was going through a number of trials and tribulations, but I can't think of a better place to start my career. I had the opportunity to do just a great many different manufacturing, new products, engineering, product marketing. I figured out pretty quickly, I was in product management for a while, figured out that the real activity, real lucrative careers were out in the field with customers, selling to customers. And so I moved into a customer facing role, that was my first sales role. The idea that every customer I was going to call was going to say no. I thought, boy, this isn't going to be much fun. So getting no all day long is not great for the ego, not great for being in a good mood at the end of the day, but you know, learning to accept no as a learning experience was incredibly valuable. Okay. They told me no and and I actually got into a panel, okay, why no? Tell me why no.
00:04:18 · Kris Nagel
I just need to know, right, before we end this call, tell me why no? And suddenly people would start to engage, well here's why no, I don't have the budget or this doesn't fit what I'm trying to do. The very first sales manager I had was, I came out, I was a product manager. This is my product, it's awesome, it's great, it's got all these bells and whistles and we can accomplish all of these things with it, right? His advice of talk less than 30% of the time was some of the best advice that I've ever received in my career. Listen to what they're telling you. They're going to tell you everything that you need to know. And if you're ever in a conversation, and you know, especially for a young founder, try not talking except for 30% of the time. And the investor, the potential customer, the partner, they're going to tell you what you need to do, right? You just have to be willing to listen. For me, I think the most fundamental thing to realize about selling is you're not trying to sell somebody something, you're trying to help them solve a problem. What it is this person, this team, this organization are trying to accomplish? What's the business outcome they're trying to reach? And how are they going to make their decision through that process? You're in a great, great position. If you try to help them solve a problem and they see that you are really emotionally invested in helping them solve that problem, that is a home run, right? That is a core belief of mine. Selling is a process. It's a science. It's not an art. Understanding that buying process, understanding how you can enable that buying process, taking people through a structured journey, through a structured process is incredibly important. So having process discipline, finding out what works, finding out what doesn't work, and I think probably a lot in your audience where they're just trying to figure out how to sell that first customer, that second customer. It's very early stage, trying different things, trying different messages, trying different PowerPoints. The companies that I've been with that are very early
00:06:12 · S0, S1
Ad[00:06:12] S0: This episode is brought to you by Google Chrome. You think you know a browser, but Gemini in Chrome? That's new. It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50 page restoration block or finally break down that long article you've had open for weeks. Gemini and Chrome is here for it. Ready to make anything online make sense? There's no place like Chrome. Check responses, setup required, compatibility, and availability varies 18 plus. Ad[00:06:37] S1: Who said you can't have things your way? Spin your way on DraftKings Casino, the exclusive iGaming provider of Foxwoods. Flex spins let you pick the slots exclusively on DraftKings. New casino players play $5 and get 1,000 total flex spins, including 100 lightning link spins. Unlock 50 spins a day at varying values for your first 20, then use your spins your way across more than a 100 top slots. Download the DraftKings Casino app now. Sign up with promo code floor and spin your way. The crown is yours. In partnership with DraftKings Casino. Help is available for problem gambling. Call (888) 789-7777 or visit ccpg.org. Must be 21 or older. Physically present in Connecticut. Eligibility restrictions apply. Nonwithdrawable spins issued as 50 spins per day for twenty days valid for select games only and expire each day after twenty four hours. Spins values vary. See terms at casino.draftkings.com/promos. Ends 11/22/2026 at 11:59PM eastern time.
00:06:37 · S1, S2
Ad[00:06:37] S1: Who said you can't have things your way? Spin your way on DraftKings Casino, the exclusive iGaming provider of Foxwoods. Flex spins let you pick the slots exclusively on DraftKings. New casino players play $5 and get 1,000 total flex spins, including 100 lightning link spins. Unlock 50 spins a day at varying values for your first 20, then use your spins your way across more than a 100 top slots. Download the DraftKings Casino app now. Sign up with promo code floor and spin your way. The crown is yours. In partnership with DraftKings Casino. Help is available for problem gambling. Call (888) 789-7777 or visit ccpg.org. Must be 21 or older. Physically present in Connecticut. Eligibility restrictions apply. Nonwithdrawable spins issued as 50 spins per day for twenty days valid for select games only and expire each day after twenty four hours. Spins values vary. See terms at casino.draftkings.com/promos. Ends 11/22/2026 at 11:59PM eastern time. Ad[00:07:37] S2: This episode is brought to you by Indeed. You're ready to level up your business, but the pressure to find the right person to make that happen is intense. Indeed sponsored jobs can help carry the load. It boosts your job post to help it reach quality talent fast. Cut through the chaos with Indeed sponsored jobs. Get a $75 sponsored job credit at indeed.com/podcast. Terms and conditions apply. Hiring now? Then this is a job for Indeed sponsored jobs.
00:07:37 · S2, S3, S4, S5
Ad[00:07:37] S2: This episode is brought to you by Indeed. You're ready to level up your business, but the pressure to find the right person to make that happen is intense. Indeed sponsored jobs can help carry the load. It boosts your job post to help it reach quality talent fast. Cut through the chaos with Indeed sponsored jobs. Get a $75 sponsored job credit at indeed.com/podcast. Terms and conditions apply. Hiring now? Then this is a job for Indeed sponsored jobs. Ad[00:08:07] S3: Your sausage McMuffin with egg didn't change. Your receipt did. The sausage McMuffin with egg extra value meal includes a hash brown and a small coffee for just Ad[00:08:16] S4: $5. Only at McDonald's for a limited time. Ad[00:08:19] S5: Price and participation may vary. Promotion pricing may be lower than real pricing.