00:23:37 · Ezekiel Iferia, Evgenii Tilipman
[00:23:37] S0: So Evgenii, when should a startup build custom and when should they definitely not? [00:23:45] S1: It always depends of internal capabilities. Like in example, if you do not have an in house person who is going to actively manage the website that you know and trust, so the person that's not gonna leave in a month or two, and the person who is technically capable enough to figure things out, in that case, you can go custom and power the website using some sort of agentic development such as Claude Code or Codex or anything else, right? But otherwise, you've got this is gonna sound silly, but if you've got a more like a Karen for marketing director who's not really great with computers, then some sort of visual builder may be a better fit. Once again, I'm now learning that that may not necessarily be the case, but that has been the case in the past. We really did like Webflow for that specific reason. The CMS was great. A lot of people knew how to use it. And it was just a pleasant experience to interact with, which is feedback we got from a lot of our clients. Now that we are doing more of custom builds, I do believe that this feedback will change. I mean, will tell. But yeah, hope that makes sense. [00:25:17] S0: Absolutely, absolutely. So, you know, you've launched sites for AI Webdillion enterprise SaaS. So what's different about marketing websites in those categories compared to traditional SaaS?
00:25:17 · Ezekiel Iferia, Evgenii Tilipman
[00:25:17] S0: Absolutely, absolutely. So, you know, you've launched sites for AI Webdillion enterprise SaaS. So what's different about marketing websites in those categories compared to traditional SaaS? [00:25:33] S1: I think that the biggest things are the scale of their web operations and the sales process. The larger the company is a lot like the more processes that those companies have. It also means decisions or novelties are being introduced on a lot slower basis. But other than that, I don't think that things are much different for us at least as service providers. [00:26:10] S0: So before we wrap things up, when it comes to building a website, what's something that works well for AI startups that really wouldn't work for Web3 and, you know, vice versa. I mean, you do what... The other way around, what's something that would work for Web3, but wouldn't work well for AI startups?
00:26:32 · Evgenii Tilipman
[00:26:32] S1: That's a great question. So for Web3, what we found is you need to build a lot of trust more than probably anywhere else because Web3 is still associated very heavily with scams, NFTs and things that are kind of shady when in fact, for us at least we have worked with finance based companies that are just working with blockchain technology. Those are very different. There are a lot of use cases with blockchain, but whatever you do, there's a lack of trust in the industry. So it's all about building trust as much as possible. And if you gave as many trust factors in AI website, people would just find that silly because target audience is very different, right? In terms of AI companies, the thing that really I'm noticing works well is people are focusing on a lot of novel features such as like AI summaries, such as this... Let me actually find the website. It's called parallel.ai and this website has a very cool feature which is for humans and for machines and you can toggle in between those two views. So for humans, it's kind of a very beautiful website. It has a lot of visual assets and for machines, it's just like a dark screen with a bunch of links, a bunch of source code and it is exactly what it sounds like. It's part of the website that is... It's kind of a feature made specifically for machines so that crawlers can easily crawl it. I would say it's very innovative. I do not see a lot of companies do something like that. And that's the point of AI. You try as many new things as possible, whereas for blockchain, you try to avoid that. You try to make things as trustworthy as possible. Unfortunately, those don't go hand in hand. Those are sometimes conflicting with each other, but that's that's how it is.
00:29:02 · Ezekiel Iferia, Evgenii Tilipman
[00:29:02] S0: Alright. Really insightful, Evgenii. So to wrap things up here, know, for the listeners in our audience want to go learn more about Khod. You know, see examples of your work or maybe just continue this conversation. So where is the best place for them to start? [00:29:20] S1: Sure. So you can visit our website at khod.io, and that's our whole service offering, that's all our resources. We've got recently a new tool called Demo Leak Teradata, which is a tool we are using to break down your site and see where you are actually leaking demos, why your website may not be converting as well as it could be. That's number one. Number two is you can connect with me on LinkedIn. It's Evgeni Tilipman. I don't think there are any handles. I don't think there are any tags. I don't really use X, I am not really using Instagram much. So that's pretty much it. Either go on our website or connect with me on LinkedIn. And if you'd like to listen some of our own podcasts, we have recently started one called The Moving Target Podcast, which is just me going on and talking about AI with different types of people, either marketers, designers, developers, founders. And it's always very interactive where people are actually showing what they're doing more than they are talking. So for example, building a feature for a product using AI. Very excite... Very exciting stuff.
00:29:20 · Evgenii Tilipman, Ezekiel Iferia
[00:29:20] S1: Sure. So you can visit our website at khod.io, and that's our whole service offering, that's all our resources. We've got recently a new tool called Demo Leak Teradata, which is a tool we are using to break down your site and see where you are actually leaking demos, why your website may not be converting as well as it could be. That's number one. Number two is you can connect with me on LinkedIn. It's Evgeni Tilipman. I don't think there are any handles. I don't think there are any tags. I don't really use X, I am not really using Instagram much. So that's pretty much it. Either go on our website or connect with me on LinkedIn. And if you'd like to listen some of our own podcasts, we have recently started one called The Moving Target Podcast, which is just me going on and talking about AI with different types of people, either marketers, designers, developers, founders. And it's always very interactive where people are actually showing what they're doing more than they are talking. So for example, building a feature for a product using AI. Very excite... Very exciting stuff. [00:30:49] S0: Alright. Evgenii, I'll have these links in the show notes of the podcast. So our listeners, you know, you can scroll down and go check it out. So it has indeed been a really insightful conversation with you here today, sir. And I thank you once again for taking the time to join us on the show. [00:31:11] S1: Thank you, Ezekiel.