9 Nov · 30 min

Generative Engine Optimization (GEO), Fixing the Leaky Conversion Bucket & AI Automation - Elias Curtis

Ezekiel Iferia sits down withdigital growth strategist, technologist, and founder/CEO of Transformed Design Inc., Elias Curtis, to examine the seismicshift from traditional SEO to Generative Engine Optimization (GEO), why modern businessessuffer from systemic digital fragmentation, and how to turn an underperforming website into an automated leadconversion engine. With over 17 years building digital infrastructure, Elias explains why thehistorical playbook of ranking ten blue links on Google is no longer enough asusers increasingly turn to ChatGPT, Gemini, and Perplexity for business recommendations and direct answers. In this episode, Elias breaks down whycompanies don't have a traffic problem but a conversion problem, how to optimize abrand's digital knowledge graph through trusted third-party citations andAnswer Engine Optimization (AEO), the strict sequential order required to build a resilient brandidentity before scaling ad spend, and how to deploy real-time SMS and AI conversational workflowswithout losing human connection. Inthis episode, you’ll discover: Connectwith Elias Curtis & Transformed Design Inc.: Want to Be a Guest on The Iferia TechCast? • Connect with Ezekielon PodMatch: https://podmatch.com/hostdetailpreview/theiferiatechcast Support the show:https://iferia.nestuge.com/supportme